from Stuttgart to Paris

Alternative Studios led the creative direction and production of a Paris-based campaign for Davision, a German streetwear brand from Stuttgart. The focus was on showcasing one of its signature pieces: the jogger and sweatshirt set. With a strong identity rooted in self-expression and urban culture, Davision embraces a bold, youth-driven aesthetic, embodied by its motto: "Let The Youth Speak."

For this campaign, we sought to capture the brand’s raw energy and authenticity, while subtly integrating Parisian backdrops to give it a global dimension. By blending streetwear aesthetics with the timeless appeal of Paris, we reinforced Davision’s international presence, positioning it as a brand that transcends borders while staying true to its community-driven DNA.

Services provided:

• Content production